Tuesday, October 20, 2015

What is Graphic Design?

   I discovered in the video, The Universal Arts of Graphic Design, that people's eyes are attracted to color as well as shapes that tend to move. I never thought about the design of whatever I was getting, I just thought about the product that resided inside of it. In the video, someone stated that they wanted to make an image that people remember and think back to that image if they see something similar. The concept as well creates the picture, if the concept doesn't match with the picture, then the image will seem out of place and lonesome. For instance, the picture below is the logo for the London Symphony Orchestra.
   As you can see, the image creates a sort of LSO, which stands for the name, though it also looks like a person either constructing the orchestra, or playing an instrument. These symbols create an idea in the person's mind on what this would be about. A cover for a novel is about the same way, but instead, most of the time, the main character or characters would be introduced and give a reader an image on what the character looks like instead of attempting to find out themselves and create a confused image that would most likely distract the reader from the story, from my experience, if I don't have a clear image of a character, then my mind creates false images on what the character could possibly look like. For example, the cover below is an image of a book that is held close to my heart.
   This cover shows what the main character looks like, as well as, most likely, other characters that reside in the story. This would create a visual for the reader for when a character is doing something, then they aren't just a blurred face in the scene. Of course, the type must go with the picture as well. The type creates an idea of the plot of the story or product. If the type is very loopy text, then it might become a more relaxed and comfortable type of plot. These small details create an interest for people and slightly push them to investigate what the product is. 

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